Neath Port Talbot has an established tourism product which is centred around the outdoors and natural environment. Afan Forest Park is a leading mountain biking destination and alongside Waterfall Country are key attractors in the Vale of Neath. The seafront at Aberavon and heritage sites such as Margam Country Park and Neath Abbey add to the critical mass of the tourism product. Planning Solutions Consulting was commissioned to produce a destination management plan for Neath Port Talbot. The work included carrying out a range of engagement activities from direct consultation through to running workshops and online surveys. An assessment of the tourism offer and market helped to build up a detailed understanding of the baseline position – including identifying issues, constraints and future opportunities.
We developed a future vision and prepared a supporting development action plan which sets out a number of prioritised and deliverable actions, to enhance the tourism product across the county borough over a five year period. This was an iterative process which involved working closely with the Tourism Team within Neath Port Talbot County Borough Council. Recommendations were also made in terms of a delivery structure involving the private and public sectors. Find out more about the destination here.
How can we help?
If you require support to prepare a destination management plan please don’t hesitate to contact Richard Linington – firstname.lastname@example.org or call 07866 742628
Image kindly supplied by Neath Port Talbot County Borough Council