Tree Top Walk Business Plan, Forestry Commission

Client: Forestry Commission

For the Forestry Commission we examined the potential to introduce a new concept visitor attraction in the UK – a tree top walk.

Our work included

  • Site assessments
  • An international bench-marking exercise
  • Market assessment of the day visitor attraction and tourism markets in the UK
  • Extensive consultation
  • Concept development
  • Financial modelling
  • Preparing a development strategy to deliver the project
  • Advising on key operational considerations, marketing and branding initiatives

The work helped to identify different development options which had the potential to act as a catalyst for long-term development within different forest blocks.

How can we help?
If you have any questions about preparing a business plan or income generation strategy for a visitor attraction or visitor centre or would like to discuss our work please don’t hesitate to call Richard Linington on 023 9248 1999 or email