We are working with Resources for Change to complete an Audience Development Plan for the final 2.5km of the River Lambourn as it flows through Newbury, Berkshire.
The plans will support a bid in the region of £1 million to the Heritage Lottery Fund. The project aims to bring badly needed improvements to a locally important green space as well as providing an opportunity to increase awareness of the river's place in local history and its significant heritage value. It will provide a valuable educational opportunity to raise awareness of issues surrounding the way society interacts with local freshwater environments.
A key aim of the work with the Pang, Kennet & Lambourn Valley Countryside Project will be to carry out consultation which leads to increased community involvement and which leaves a good legacy in terms of improved and ongoing communication with the local community about the site.
RSPB
Carried out research to produce an Access and Audience Development Plan for Rainham, Wellington and Aveley Marshes RSPB Nature Reserve for a Heritage Lottery Grant Application (now approved). The study included an analysis of current audiences, analysis of the barriers to participation, setting objectives for audience development with priority audiences and measurable targets and developing an action plan to achieve objectives for each target audience. The second stage involved assisting the RSPB to develop a business plan for the new flagship visitor attraction.
Wat Tyler Country Park
We completed an Audience Development Plan for Wat Tyler Country Park in support of a Heritage Lottery Fund grant application. Our work involved carrying out a market assessment (including primary research), identifying barriers which discouraged some potential visitor groups and suggesting ways to increase visitor levels.
We are working with Resources for Change to complete an Audience Development Plan for the final 2.5km of the River Lambourn as it flows through Newbury, Berkshire.
The plans will support a bid in the region of £1 million to the Heritage Lottery Fund. The project aims to bring badly needed improvements to a locally important green space as well as providing an opportunity to increase awareness of the river's place in local history and its significant heritage value. It will provide a valuable educational opportunity to raise awareness of issues surrounding the way society interacts with local freshwater environments.
A key aim of the work with the Pang, Kennet & Lambourn Valley Countryside Project will be to carry out consultation which leads to increased community involvement and which leaves a good legacy in terms of improved and ongoing communication with the local community about the site.
Carried out research to produce an Access and Audience Development Plan for Rainham, Wellington and Aveley Marshes RSPB Nature Reserve for a Heritage Lottery Grant Application (now approved). The study included an analysis of current audiences, analysis of the barriers to participation, setting objectives for audience development with priority audiences and measurable targets and developing an action plan to achieve objectives for each target audience. The second stage involved assisting the RSPB to develop a business plan for the new flagship visitor attraction.